Do you feel like you’re being pulled in too many directions as a small business owner? Are things like social media asset creation, marketing, blogging, multimedia creation on your to-do list but things you never get around to, or have the skills to do well? Outsourcing creative assignments to a seasoned creative virtual assistant is a great way to get more done and get rid of that dreaded to-do list feeling.
A dependable and resourceful creative virtual assistant will support you in getting these jobs – and many more – done right. You’ll be able to concentrate on the important work that only you should be doing. The stuff that keeps your business running and income flowing in.
Pearl Lemon Outsourcing offers experienced, talented and dedicated creative virtual assistants to help anyone who will benefit from their skills: small business owners, entrepreneurs and even overstretched smaller marketing departments.
You might have an idea of what a virtual assistant is, but what is a creative virtual assistant? It’s actually not that complicated. A creative virtual assistant is a specialist who is a skilled creative who can take on all kinds of creative projects. They can become a crucial part of any marketing, branding or publicity department, or even serve as the creative force a small business, startup company or an entrepreneurial brand needs.
A Pearl Lemon Outsourcing creative virtual assistant – or creative virtual assistants, as many of our clients discover they benefit from the differing talents of more than one of the talented people we can match them with – can tackle almost any creative project you can think of. However, the most commonly utilized – and appreciated – talents of Pearl Lemon Outsourcing’s creative virtual assistant include all the following:
This is just a portion of the creative skills that our creative virtual assistant can offer to our clients. Thanks to our extensive talent pool and expert outsourcing matching skills, Pearl Lemon Outsourcing can usually match clients with exactly what they need, right when they need it.
Sure, you can study and learn to do all kinds of things, but is it really worth the time to try to become an expert in every part of the business? Wouldn’t it be better if you concentrated on the aspects of your business that truly require your skills and attention and those you enjoy?
It takes time and effort to learn complex applications like Photoshop or Lightroom. Even free graphic design software like Canva takes some effort to learn and navigate. Many of these programs – and more – have already been mastered by a creative virtual assistant. An excellent creative virtual assistant is also someone who is curious and quick to learn new tools when they are needed.
What does this imply for your company? Creative virtual assistants can help you with projects that are taking up too much of your time.
For example, they are skilled at recycling information from your blog to create social media posts, emails for your list, video scripts, and other materials, all while adapting it to each platform. They can also find imagery for blog articles, social media, and emails that match your brand. Or they can simply take most of the content creation you need off your hands altogether.
You might be concerned that communicating requirements of the project to a creative virtual assistant will take too much time. Pearl Lemon Outsourcing’s proficient creative virtual assistants are comfortable working with a variety of communication styles, are fast learners and can get going with a minimum of instruction.
Although it is beneficial to the relationship if you are clear about your objectives, virtual assistants are skilled at asking the proper questions and predicting problems and roadblocks. They are also able to contribute ideas and suggestions based on their own experience that will make your creative goals even easier to reach and may even spark your own creativity.
Pearl Lemon Outsourcing’s virtual assistants handle their own taxes and insurance, and they have their own equipment and work supplies. You don’t have to insure them, and you don’t have to train them in most circumstances. If they are unfamiliar with a program, they will quickly learn how to utilize it.
But that’s not all. They have their own offices too, and won’t need you to find space for them in yours. They are often willing to work outside of standard business hours – because they are more than used to doing so – and, obviously, make their own tea.
Maybe you usually handle many of the creative tasks related to your business just fine alone. But then your busy season hits, or a new product or service is launching soon, and you’ll need extra creative help for a little while. Working with Pearl Lemon Outsourcing means having access to our accomplished professionals on an as needed basis, and you can utilize their talents as much, or as infrequently, as you need to.
Maybe you have had the same branding, the same website, the same logo for years, and because you are used to it, it seems OK. Or maybe the creative work you did in the early days is now cheapening your growing brand image. Working with a creative virtual assistant can give you a fresh set of eyes that can suggest tweaks and improvements, updates and changes that will bring your business brand up to date, so you can start really setting the tone for your business brand the right way.